Insights into The B2B Buyer Journey

Insights into The B2B Buyer Journey. “B2B” stands for “business-to-business”, which immediately differentiates it from the other business models, such as the business-to-consumer (B2C), consumer-to-consumer (C2C) and the business-to-government (B2G) models. However, there are still some gray areas about B2B that even long-running businesses are not fully aware of, particularly from the point of view of a buyer. #cleverism

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